WAU = Weekly Active Users<\/p>\n\n\n\n
Definition:<\/strong>\u00a0The number of unique users who engage with your App or service within a seven-day week.<\/p>\n\n\n\n How to Calculate:<\/strong>\u00a0Count the number of unique users who performed a defined \u201cactive\u201d action at least once within a rolling seven-day period<\/p>\n\n\n\n Formula:<\/strong>\u00a0WAU=Number\u00a0of\u00a0Unique\u00a0Users\u00a0Active\u00a0in\u00a0a\u00a0Week<\/p>\n<\/body>","protected":false},"excerpt":{"rendered":" WAU = Weekly Active Users Definition:\u00a0The number of unique users who engage with your App or service within a seven-day week. How to Calculate:\u00a0Count the number of unique users who performed a defined \u201cactive\u201d action at least once within a rolling seven-day period Formula:\u00a0WAU=Number\u00a0of\u00a0Unique\u00a0Users\u00a0Active\u00a0in\u00a0a\u00a0Week<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[1,38],"tags":[],"class_list":["post-8046","post","type-post","status-publish","format-standard","hentry","category-all","category-digital"],"jetpack_publicize_connections":[],"yoast_head":"\n